KEARNEY, NE, August 6, 2020 – Nebraska food banks will shortly have the ability to supply more beef to households in need as a result of this “Good Life. Great Steaks.” T-shirt campaign coordinated by the Nebraska Beef Council and the Rural Radio Network. Throughout the four-week promotion, more than 1,200 shirts sprinkled with the campaign motto were purchased increasing $8,100 to furnish beef which will be dispersed through Food Bank for the Heartland and Food Bank of Lincoln.
The effort was developed to underline the value of Nebraska’s meat industry to the international market when encouraging efforts to deal with food insecurity in the nation. Nebraska’s eight billion pounds of beef produced in 2019 accounted for almost 1 third of their total US beef production. Nebraska is home to 6.8 million head of cattle, over 3 times the amount of individuals.
Food Bank for the Heartland and Food Bank of Lincoln function all 93 counties in Nebraska. By March 15 into June 30, 2020, Food Bank for its Heartland dispersed 7,510,900 dishes to kids, seniors and families confronting hunger from precisely the Heartland. During the exact same period, Food Bank of Lincoln connected neighbors in Southeast Nebraska into 3,714,693 meals.
In accordance with Feeding America, the estimated variety of food insecure Nebraskans jumped from 237,000 into 334,000 because of COVID-19.
“COVID-19 forced thousands of Nebraska families into a situation they never imagined, seeking food assistance for the very first time,” stated Brian Barks, President & CEO of Food Bank for the Heartland. “Nebraska’s two food banks, Food Bank for the Heartland and the Food Bank of Lincoln, have seen an estimated 40 percent increase in demand for food assistance. The dollars raised through the Nebraska Beef Council’s campaign will greatly assist us in providing nutritious food to struggling families. We are grateful for the support of the Beef Council and the Rural Radio Network.”
Nebraska National Guard helps disperse over 980 community packs on May 9, 2020 in the meals bank’s monthly cellular pantry in Grand Island.Along together with all the profits from the t-shirt earnings, Tyson Foods and JBS USA have vowed to grow the contributions to the food banks. Because of this, thousands of meat foods will be served to families in need throughout the state.
“It’s been great to see the outpouring of support during this campaign,” stated Buck Wehrbein, board chairman for the Nebraska Beef Council. “Nebraskan’s love their beef and they are generous when it comes to helping their neighbors. What a great way to show our pride for the state’s beef industry while helping to put food on the tables of those in need. Nebraska really is home to the good life, great steaks and amazing people.”