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TikTok influencers have been raving about Swedish dishcloths, a more durable, absorbent, and reusable alternative to paper towels and sponges, since last spring. The versatile wipes can be cleaned in the dishwasher or washing machine, and Amazon‘s best-selling $20 set can be used up to 50 times. The Swedish towels have become so popular that they earned over 13,500 five-star Amazon ratings. Shoppers call them “pure magic” and “the best kitchen investment.”
Buy It! Swedish Eco-Friendly Reusable Dishcloth 10-Pack, $19.95; amazon.com
The waste-saving dishcloths are made from a combination of cotton and cellulose that feels like a sponge. They’re flexible and soft, but strong and capable of absorbing 20 times their weight. The brand says that one 10-pack is about the equivalent of 150 paper towels, helping you cut back on spending and waste. It’s no wonder they’ve racked up hundreds of thousands of views on TikTok.
Owners love that they dry fast, can handle tough scrubbing, and are gentle enough to use across all kinds of surfaces. Many use them for cleaning all over their home, including their showers, bathroom sinks, and even their children when they make a mess. Some even keep a few in their glove compartment to clean their windshield and wipe up messes in their car.
“I searched in hopes of finding something to replace the high cost of constantly buying paper towels, and these are just what I needed,” one Amazon reviewer wrote. “I can use these for everything and anything. I’m able to clean the kitchen, my kid, the bathrooms, the stove top, whatever. They are tough enough for scrubbing but gentle enough to use on your skin if you’re covered in food.”
And unlike a typical kitchen sponge, they don’t harbor odor — even after tons of use. “They work really well to dry the sink after washing dishes, clean counters off, and as advertised, they don’t stink!” another reviewer wrote. “[I’m] very happy with this purchase, and highly recommend these.”
Buy It! DII Printed Swedish Dishcloths Three-Pack, $15.63; amazon.com
Shoppers can also get printed ones that feature cute patterns with fruit, seasonal greetings, and more from a different (but still highly rated) seller. The three-pack from DII has over 1,800 perfect Amazon ratings and has received similar positive feedback, with shoppers calling them “fantastic” and “life-changing.” Just like other viral TikTok finds, popular colors or customer-loved prints may move fast, so be sure to grab your favorites while they’re still in stock.