Concrete Playground has grown its business workforce with the addition of two new staffers – Susannah Reed as enterprise growth director and Teagan Winter as partnerships director.Reed was beforehand enterprise growth director at Vice, whereas Winter was account director.
Winter [left] and Reed [right] be part of Concrete Playground from Vice Australia
“This challenging time has brought out the best in Concrete Playground’s team, who have worked tirelessly to replace lost advertising revenue from the arts, entertainment, hospitality and travel industries by securing partnerships with brands like Tourism Australia, American Express, DoorDash, Square, BWS and Telstra,” mentioned Fogarty.ADVERTISEMENT
“We are excited to introduce two highly skilled commercial hires to the team to help support our efforts to win and execute major partnerships as the economy recovers.”Tahlia Phillips, business director of Concrete Playground, mentioned Winter and Reed introduced the talents the enterprise wanted to assist it increase its providing.“With five years experience in agency sales at Vice Australia and News Corp, Teagan brings a deep understanding of brand partnerships and of the programmatic landscape — which will be instrumental as Concrete Playground continues to build out this offering,” mentioned Phillips.“With extensive experience heading up new business development and special projects at companies like Vice, S&J Media and ASAP Worldwide, Susannah joins us in a new function within Concrete Playground, heading up large-scale direct partnerships targeting untapped segments of the market.”Vice made quite a lot of redundancies throughout each its Australian market, but in addition globally, in the previous couple of months. It additionally closed its native artistic company, Advantage.