PLEASANTON, Calif., Aug. 27, 2020 /PRNewswire/ — World branded funds supplier, Blackhawk Community, introduced that the nation’s largest Asian eating idea, Panda Categorical, has launched a digital gifting program powered by Blackhawk’s CashStar Shopper expertise. Utilizing Blackhawk’s end-to-end suite of providers, the partnership permits Panda Categorical to offer a seamless ecommerce expertise for purchasers in digital channels throughout gadgets. This system was formally rolled out for customers in June to assist the restaurant’s greater than 2,000 areas throughout the nation.
“As customers proceed to be confronted with restricted gifting choices on account of the pandemic, we’re excited to have the ability to supply digital gifting options to assist us meet our company’ expectations,” mentioned Scott Varley, Senior Supervisor of Retail & Off-premise, Panda Restaurant Group. “Via our partnership with Blackhawk, we have been in a position to not solely simplify the expertise for our company, but in addition triple our eCommerce present card gross sales within the first two months on the platform.”
Gross sales information from Blackhawk Community’s companions revealed that present playing cards bought straight from a restaurant or product owner’s web site since mid-March are up 70% over 20191. It is extra necessary than ever to have an optimized ecommerce present card program, and Blackhawk’s expertise permits for a versatile, tailor-made expertise that features distribution, automated advertising and marketing promotions and fraud mitigation.
“Even earlier than the speedy shift to digital that we’re experiencing now, every part was transferring towards being carried out digitally. This new program completely positions Panda Categorical to proceed serving their clients throughout gadgets, wherever they’re,” mentioned Jennifer Philo, GVP, Enterprise Growth, Blackhawk Community. “By leveraging our digital gifting platform, Panda Categorical is ready to not solely cater to immediately’s numerous, cross-channel procuring behaviors, but in addition to ship a personalized, partaking expertise for his or her clients.”
For extra details about Blackhawk’s capabilities, go to www.blackhawknetwork.com.
About Blackhawk NetworkBlackhawk Community delivers branded fee options by means of the pay as you go merchandise, applied sciences and community that connects manufacturers and other people. We collaborate with our companions to innovate, translating market developments in branded funds to extend attain, loyalty and income. Serving 28 international locations, we reliably execute security-minded options worldwide. Be a part of us as we form the way forward for international branded funds. Go to www.blackhawknetwork.com.
About Panda Categorical® On a mission to encourage higher lives, Panda Categorical, an American Chinese language trailblazer, is the most important Asian eating idea within the U.S. Household-owned and operated since 1983 by co-founders and co-CEOs Andrew and Peggy Cherng, Panda Categorical is finest identified for creating all kinds of industry-first recipes, together with its finest vendor the Authentic Orange Hen® and award-winning Honey Walnut Shrimp, which have outlined the class of genuine American Chinese language delicacies. Every dish at Panda Categorical is thoughtfully crafted with high quality elements and impressed by daring Chinese language flavors and culinary ideas. The restaurant model has greater than 2,200 areas all through the U.S. and has launched American Chinese language delicacies to greater than ten worldwide international locations. Powered by this international household of associates, Panda Cares®, the group’s philanthropic arm, has contributed greater than 216 million {dollars} and numerous volunteer hours in bettering the well being and schooling for over 12 million youths in addition to supporting communities in want since 1999. In 2020, Panda established the Panda Cares Students Program to offer the mandatory funding, tutorial assist and management growth to assist highschool and faculty college students study, lead and thrive in direction of a vibrant future. For extra data, go to pandaexpress.com, or discover us on Fb, Twitter or Instagram.
1 Reward card progress findings are primarily based on 2019 and 2020 gross sales information from Blackhawk Community.
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SOURCE Blackhawk Community
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