NEW YORK, Sept. 10, 2020 /PRNewswire/ — Starlite Media, the chief in massive format and full-motion digital promoting and related static shows, strategically positioned at groceries, pharmacies and different important areas, is proud to announce the appointment of Randall Beard as Chairman of the Board of Administrators, Christopher Whalen as Vice President, Nationwide Gross sales and Darrel Letcher as Chief Procurement Officer.
Chairman of the Board
Starlite Board Member, Jeff Gurren, mentioned: “We’re honored that Randall has accepted the place of Chairman of our Board of Administrators. He brings a deep background in media, information measurement and e-commerce. With greater than 25 years of award-winning govt experiences in rising and scaling companies, Randall additionally brings the very best degree of experience in consumer-packaged items and monetary providers (together with P&G and American Categorical). Randall is a hands-on Chairman within the truest sense, working intently with administration in directing the course of Starlite’s digital conversion and growth. Such a Chairman is a uncommon and priceless discover.”
Randall acknowledged, “Starlite is within the enviable place of being the primary mover within the space of the very best high quality digital shows on the factors of ‘actual at-store commerce’, particularly throughout these troublesome pandemic instances that make these areas important. I agreed to tackle the function of Chairman as a result of I imagine Starlite has the perfect digital out-of-home providing available in the market. It’s vital to me that Starlite maintains and continues to advance our industry-leading state-of-the-art expertise platform, which affords the very best aesthetics and information assortment applied sciences. Starlite’s investments required higher capital than others (by as a lot as 10 fold), however the result’s a best-in-market platform that gives advertisers, retail companions and communities they serve actual and confirmed value supported by precise and verified third-party information.” Randall went on to say: “Starlite’s rising community of digital indicators through partnerships with important retailers and purchasing middle house owners, who’ve them as anchor tenants, places Starlite in a novel place to advance the value of the info that these areas can present.”
Vice President — Nationwide Gross sales
Chris Whalen, previously with JC Decaux, has assumed the place of Vice President — Nationwide Gross sales. Jack Sullivan, a Starlite Board Member who recruited Chris, mentioned: “I’m hard-pressed to consider a extra good match than Chris and Starlite. Chris is among the best possible within the nation, and what he brings to Starlite will make sure that Starlite’s one-of-a-kind platform will get the eye of advertisers and advances their manufacturers and providers. Advertisers will discover that Chris places them first and has each intention of advancing the sale of their services. In my place as a board member, I stay up for working with Chris to develop and develop Starlite right into a acknowledged ‘first-in-class’ DOOH and OOH platform.” Chris added background to his choice to hitch Starlite: “I used to be being recruited by a widely known DOOH firm once I got here throughout Starlite. The opposite firm will get a whole lot of press, because it ought to, however after learning Starlite and understanding its enterprise and plans, I grew to become assured that I might assist unleash Starlite’s potential, and achieve this within the very close to future. Additionally vital for me is that my promoting shoppers get actual value. There isn’t a doubt in my thoughts that they may get extra from Starlite than some other advert community on the market.”
Chief Procurement Officer
Darrel Letcher, previously with Wells Fargo and Ingram Micro, takes on the newly created place of Chief Procurement Officer. “Given Starlite’s speedy digital transformation and dedication to deploying solely the perfect expertise available in the market, I can not consider a extra good individual for the place,” acknowledged Jeff Martin, Starlite’s Chief Working Officer. Jeff went on to say: ” With Darrel’s background in banking and expertise, he’s the proper individual to direct our very massive funding in cutting-edge expertise and future developments. Darrel can even assist lead the Firm’s future fairness and debt financings, a key function given the numerous capital commitments Starlite has made and can be making.” Darrel added by stating: “The expertise platform created by Dave Kelshaw, Starlite’s Chief Digital Officer is the perfect I’ve ever seen in an evolving market. I stay up for working intently with David and his expertise companions to maintain Starlite considerably forward of the curve.”
For all concerned with Starlite, Jeff Martin concluded: “We can’t be extra happy with the standard of the individuals who have joined Starlite Media and those that proceed to be with us. We’re proud that our digital platform acknowledges first responders and publishes vital well being and area people info. Most significantly, our shows have highlighted grocery retailer and different front-line staff! They’re actually risking their lives day by day to assist the remainder of us get by means of this pandemic. With over 30 years of expertise with one of many largest grocery retailer chains within the nation, I understand how exhausting these retailer associates work. They should be acknowledged and appreciated.”
For extra details about Starlite Media, please go to starlitemedia.com. For extra details about Randall Beard, please go to https://www.linkedin.com/in/randallbeard
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Contact:
Starlite DigitalJeff MartinChief Working Officer717-979-3542[email protected]
SOURCE Starlite Media LLC
