31 million Polish Zloty – this media value from the sponsoring of the Premier League Club Wolverhampton Wanderers generated by CoinDeal, a brand founded by three Poles from Wrocław.
Nearly 6,5 million pounds, around 31 million Polish Zloty generated in the media value the Wolverhampton Wanderers F.C. sponsoring in the period from July 1 to September 30, 2018.
The logo of cryptocurrency exchange platform, founded by three Poles – Adam Bicz, Filip Dzierżak and Kajetan Maćkowiak – as appeared on tv screens 180 000 times and the large C was visible for 256 hours.
As we have already mentioned, we were completely aware of the power of the agreement with Wolverhampton. We wanted to be visible – this is where the idea with the football shirt comes from, and the numbers shows us why. We have to remember that July was actually the slack season, because the Premier League was starting in October.
What we still truly want to do, is to strengthen the communication in a few channels. We have a lot of ideas, and Wolves are really open to cooperate – says Kajetan Maćkowiak, CoinDeal Co-founder.
Near 4 million of the equivalent advertising value is the amount gained during the meeting with Manchester City. Two times less brought the duel with Everton. Furthermore, the visibility of CoinDeal in online media in the mentioned period of time is around 400K GBP, so nearly 2 million Polish Zloty. – According to the methodology, to which the given values are counted, the values from the social media are not counted – and these are around 70K GBP. – explains Kajetan Maćkowiak.
The exchange was launched in March 2018 but has already gained spectacular popularity in the global market. CoinDeal offers now the access to 29 cryptocurrencies, including the most popular ones, such as Ethereum, Bitcoin or Litecoin, but also many FIAT currencies. What distinguishes CoinDeal from others is that each month they allow their users to choose new cryptocurrency by voting in that everyone can take part in the growth of the trading platform. When a particular cryptocurrency gets enough amount of votes is listed on the exchange. Furthermore, lately, CoinDeal had moved the main office to Malta and gained the MDIA (Malta Digital Innovation Authority) certificate, but also implemented the payment possibility in Roubles, besides of Dollar, Pound, Euro, and Zloty. On November 7th CoinDeal have reached a record trading volume, which was over 31 million dollars.