Fb – Fb and Sony Photos accomplice to convey content material from India Tour of Australia
Fb introduced a digital content material partnership with Sony Photos Networks India (SPNI) for the Indian nationwide cricket group’s tour of Australia. Kickstarting on 27th November, the partnership will contain unique video-on-demand match content material being showcased on Fb Watch, throughout three ODIs, three T20Is, and 4 Checks.
The content material will embrace match highlights, in-play moments with finest catches, finest wickets, and man of the match amongst others and can function on Sony Sports activities India’s Fb web page, enabling viewers to return to sure moments within the match and share the highest moments with their pals.
Talking on the affiliation, Mr. Manish Chopra, Director and Head of Partnerships, Fb India, mentioned, “At Fb, we’re dedicated to deepen and improve engagement with cricket followers throughout the globe by bringing finest at school, premium motion to them in ways in which ignite conversations, construct connections and improve affinity in the direction of the game. We’re delighted to work with Sony Photos Networks India (SPNI) to convey a number of the most fun moments from certainly one of India’s most awaited abroad excursions to cricket followers on Fb Watch.”
Manish Aggarwal, Head – Progress and Monetization, Digital Enterprise, Sony Photos Networks India, mentioned, “We’re excited to accomplice with Fb because the unique social media platform for the India tour of Australia. This affiliation will allow us to supply fascinating match content material to a bunch of cricket lovers and drive additional engagement for the much-hyped event, throughout the Indian subcontinent. This collaboration will certainly get the followers nearer to the sport.”