LONDON — FintechOS, a world know-how supplier for banks, insurance coverage and monetary companies firms, has appointed know-how specialist CCgroup to steer its public relations efforts throughout Europe, as its first PR company.
The crew has been briefed to lift consciousness and generate sale leads through content material advertising for the agency, which supplies monetary establishments from greater than 20 international locations with know-how that may assist velocity up their digital transformation.
In 2020 FintechOS was named because the “hottest fintech start-up in Europe” by TechCrunch for “helping banks and insurers build digital products in weeks rather than months, and for onboarding 30 clients across the world, with $25bn under management”. It was additionally included in The Fintech 50’s European fintechs to observe after nominations from buyers and consumers.
CCgroup’s built-in advertising communications technique and programme for FintechOS goals to distinguish the agency amongst retail banks, insurance coverage firms and rising monetary companies suppliers.
“Unlike providers with lengthy and laborious rip and replace digital transformation strategies that require high levels of technology expertise and investment, FintechOS allows institutions to start small, think big and scale fast,” mentioned Ioana Serban, VP of demand technology and development advertising at FintechOS.
“Our approach is unique, we’re an award-winning business and we’re growing fast. But we need help to ensure that we get the recognition and rewards we deserve. We’d been tracking CCgroup for some time. The team has a proven track record of helping ambitious fintech brands to differentiate, improve awareness and boost sales. We’re excited to be partnering.”
CCgroup’s head of fintech Daniel Lowther added: “FintechOS has wonderful expertise, pioneering know-how and a novel model. We stay up for serving to it take the market by storm.”