Sunday, March 29, 2020 9:07 pm | Enterprise | zero Remark(s)
Ecobank Nigeria says it’s committing a few hundred million naira to drive its Nationwide Radio Marketing campaign “StaySafeNigeria”, being a part of its company actions to assist measures to verify the rising unfold of Coronavirus.
The marketing campaign, which is a name to motion, creating consciousness and educating the populace on security measures to undertake towards the dreaded COVID -19, is at the moment operating in over 50 radio stations throughout the six geopolitical zones of the nation, the Federal Capital Territory, Abuja and the Federal Radio Company of Nigeria (FRCN) community information.
This quantity is along with the financial institution’s contribution as a company member of the Bankers Committee and the Nigerian Non-public Sector led Coalition to lift funds towards COVID-19, The small print of this contribution might be made public in the end.
The marketing campaign messaging which is in Pidgin, Ibo, Hausa and Yoruba can also be being pushed via the social media and is trending extensively on #StaySafeNigeria, #StaySafeNaija, #StaySafe tag following huge assist from members of the Inventive trade primarily on philanthropic foundation.
The financial institution in a press release thanked the entertainers and soccer stars who’ve to date adopted the marketing campaign as a present of dedication and perception within the financial institution’s strategy within the public enlightenment of Nigerians, guaranteeing the message is taken to each door step, particularly on the grassroots for all residents to imbibe the ethos of “StaySafeNigeria”.
The financial institution listed those that have supported to incorporate the Legends of Nollywood, Linda Ikeji, Brodashaggi, Alex Ekubo, Taooma, Sound Sultan, Bolanke Austen Peter’s, Mr Macaroni, Teni Oluwo, Dala Oruwari, former African Footballer of the yr, Victor Ikpeba, soccer legends, Austin Eguavoen, Garba Lawal and Mutiu Adepoju amongst a number of others. The financial institution can also be utilizing the chance to ask different stars to hitch the #“StaySafeNigeria” marketing campaign to maintain a brand new nationwide reorientation on hygiene.
Additionally the financial institution has introduced that any cash transferred on its digital platforms beneath N5,000 might be freed from cost to clients, till 30 April, to encourage residents undertake digital banking that helps security measures, significantly the social distancing marketing campaign, to forestall the unfold of COVID-19.
Saying this in Lagos, Managing Director, Ecobank Nigeria Patrick Akinwuntan says the financial institution’s precedence is peoples’ wellbeing and is subsequently decided to assist everybody within the face of unplanned shutdown which have already got big financial affect residents.
By this announcement customers of Ecobank Cellular, Ecobank On-line, USSD-Ecobank *326#, Omni Lite, can now do transfers beneath N5,000 at zero charges. Prior to now Ecobank clients who performs transactions on the financial institution’s platform by dialing *326# does so freed from the us session price.
“We have now no alternative as a caring and accountable company organisation than to rise as much as this problem of our era and make each contribution to verify the unfold and save lives. Our media marketing campaign is participating individuals in quite simple language on essential tricks to keep secure.
“The marketing campaign might be sustained to proceed selling good hygiene conduct even after we overcome Coronavirus. we’re additionally decided to assist the Nigerian authorities and to make sure affect of the enterprise shut down is minimal on the residents.
“We encourage our clients to make the most of our digital self-service options, together with Ecobank Cellular App, Ecobank On-line, EcobankPay, Ecobank OmniPlus, Omni Lite and the RapidTransfer App with out having to go to branches. That is as a part of our efforts to make sure social distancing which is able to assist curtail the unfold of COVID-19.
“By using these digital choices, you possibly can simply entry your financial institution accounts, make funds, switch funds, course of salaries, and perform your different ancillary banking transactions from the consolation of your own home and workplace with out visiting the department”. Mr Akinwuntan acknowledged.
Additionally talking, Olukorede Demola-Adeniyi, Head of Client Banking, Ecobank Nigeria, says clients who’re but to improve to the brand new Ecobank Cellular App 4.zero ought to rapidly accomplish that. The Ecobank Cellular App is accessible for all banking transactions due to its versatility and salient advantages which embody the next;
The flexibility to ship cash to anybody through electronic mail or SMS by merely choosing the recipient out of your contacts and ship cash to their electronic mail or telephone quantity. The recipient will have the ability to get the cash utilizing any checking account, even when they don’t have an Ecobank account.
Capacity to create digital playing cards for secure purchasing and benefit from the comfort of a digital card with out worrying about it being linked to your account – buyer can create a number of digital playing cards.
Capacity to separate payments with out fuss, enabling you to share bills as you want, with family and friends, who will merely get notifications on what they should refund you. It’s a wise method to get your a refund with out hounding”.
Additional, Mrs. Demola-Adeniyi, reiterated that the Ecobank Cellular app helps clients to pay the quick and stress-free approach with EcobankPay by merely scanning the QR code or dial *326*6*Quantity*Terminal ID# to pay. “It saves you PoS expenses and fewer human contact. When subsequent you might be on the retailer and have to pay, simply ask the service provider for EcobankPay. No matter what you wish to obtain, the Ecobank Cellular App is accessible for you,” she famous.