Home » 5 subtleties of doing business that entrepreneurs should consider in 2021
The business world is rapidly changing, so entrepreneurs need to change as well. We have compiled a list of things that modern businessmen should pay special attention to.
1. Accounting for changes in the law
There are many changes, and all of them need to be taken into account. Because ignorance of the laws does not save you from responsibility.
Entrepreneurs need to keep an eye on the legal and regulatory framework, especially in terms of accounting, so as not to run into fines. You’d be better off constantly consulting with a professional like Accountants East London. If you don’t know this, problems may arise.
Also, the state offers various programs to support entrepreneurs. According to them, it is possible to receive grants and subsidies, to use state property on favorable terms, or to undergo training courses.
2. 24-hour availability for customers
Today’s customers are not willing to contact a business only during business hours with a lunch break. Many are more convenient to order in the evening or at night, and they do not intend to wait until morning for you to respond to their request.
But keeping employees on call 24 hours a day is not profitable. Fortunately, you can automate the order processing with specialized software. It allows you to systematize routine operations, manage orders from different sales channels, collect feedback from your customers and minimize the loss of incoming messages. And the customer will be able to track the status of his order online and receive information about discounts and promotions.
3. Provide employees with a good working environment.
The future of your business depends on how motivated your employees are. So you need to create a comfortable environment for them, so that they are happy with everything and that they treat your idea as their own. Don’t pay your employees a salary and try to meet them halfway, and then they will have a more positive attitude toward you and the business as a whole. Create electronic paystubs for your employees so that you don’t take up any extra time, and save your employees from hoarding and forever searching for their paystubs.
4. Taking care of customers
A satisfied client usually recommends the company to his friends and acquaintances. A dissatisfied client is exactly the opposite. Therefore it is important to take care that the service was adequate and each client received from you a little bit more than he expected.
To better understand your audience’s needs, it’s important to establish a feedback system. The question “Did you like everything?” can often be heard from a waiter in a restaurant or a receptionist at a beauty salon. But not all customers are ready to openly voice their dissatisfaction-some will leave silently and never come back. You can encourage the client to dialogue by sending him a message, asking him to leave feedback about the product or service.
5. The image of the company on the Internet
Clean up the social networks, update the website and information in directories – basic rules of hygiene for modern business. The absence of a company on the Internet or an abandoned page in social networks may cause distrust of the potential buyer, and he will go to a competitor. In the company’s profile, you should specify what it does, leave a phone number, address, working hours, and a link to the website.
It is important to respond adequately to negative reviews, even if they do not contain constructive criticism. Silently delete all bad comments is not very reasonable. It is better to ask the client clarifying questions to understand what he wants and try to solve the problem.