Shares of Procter & Gamble Co.
shed 1.46% to $132.03 Friday, on what proved to be an all-around dismal trading session for the stock market, with the S&P 500 Index
falling 1.31% to 4,166.45 and Dow Jones Industrial Average
falling 1.58% to 33,290.08. Procter & Gamble Co. closed $14.89 below its 52-week high ($146.92), which the company reached on November 9th.
The stock demonstrated a mixed performance when compared to some of its competitors Friday, as Johnson & Johnson
fell 1.96% to $161.98, L’Oreal S.A. ADR
fell 0.54% to $92.69, and Estee Lauder Cos. Cl A
fell 1.34% to $295.88. Trading volume (14.0 M) eclipsed its 50-day average volume of 8.7 M.