Playstation 5 – Australian PlayStation 5 Campaign Launches ‘The PS5 Show’
Following PlayStation Australia’s post-launch campaign for the PlayStation 5 involving Australian tennis star Nick Kyrgios, Sony Interactive Entertainment Australia are involving sports star in yet another marketing campaign titled ‘The PS5 Show’. Billed as “Australia’s first PlayStation 5 content series’, The PS5 show will see former ABC Good Game host Nich “Nich Boy” Richardson showcase the console and its games.
In this episode, Nich is joined by UFC Middleweight #1 Contender, Rob Whittaker. Nich challenges Rob to take on the power of PS5 by playing the notoriously challenging, Demon’s Souls. Rob then puts Nich’s power to the test with a challenge of his own as he reveals the secret to a powerful kick.
The objective of this series according to Sony Interactive Entertainment is:
[..] explore key features of PlayStation 5 from its lightning speed to breathtaking immersion, whilst showcasing the stunning games players can experience on the new all-new next-generation console.
Sony Interactive Entertainment Australia
New episodes will air throughout 2021, with more local Australian talent joining Nich on the sofa in the coming months. You can watch the full 5-and-a-half minute episode below:
