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Super Bowl 2023 Financials: $7 million for a 30-second spot and $16 billion of bets

James Albert by James Albert
February 10, 2023
in Business
0

Home » Super Bowl 2023 Financials: $7 million for a 30-second spot and $16 billion of bets

Superbowl 2023 is fast approaching and with it comes a lot of anticipation. It’s the biggest football event of the year and it’s sure to be a spectacle. As with any major sporting event, there are a lot of financials and numbers that go into making it happen. In this FintechZoom post, we’ll take a look at the financials behind Superbowl 2023 and see how much it will cost and how much revenue it will generate.

Overview of Super Bowl 2023

Super Bowl LVII is the 57th edition of the Super Bowl, which is the annual championship game of the National Football League (NFL). It will take place on February 12, 2023, at State Farm Stadium in Glendale, Arizona, with kickoff time at 4:30pm (MST). The NFC champion Philadelphia Eagles and AFC champion Kansas City Chiefs will face off in the Super Bowl. Fans must purchase a ticket in advance, and there will be a halftime performance by Rihanna. Additionally, there are many events and programming available for Gameday Experience, which can be found on the NFL.com website [1]. Super Bowl LVIII is scheduled for February 11, 2024, and will be played at Allegiant Stadium in Paradise, Nevada [2], while Super Bowl LVIX is scheduled for February 9, 2025, and will be played at Caesars Superdome in New Orleans, Louisiana [3].

References:

[1] 2023 Super Bowl LVII Sunday – When, Where & More – NFL.com

[2] Super Bowl LVII – Wikipedia

[3] 2023 Super Bowl: Time, steaming, TV, location for Chiefs vs …

The Financials Behind Super Bowl 2023

When it comes to the financials behind Superbowl 2023, there are a few key things that need to be taken into consideration. First, there is the cost of hosting the event. This includes the cost of renting the stadium, setting up the event, and other expenses that come with putting on such a large event.

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Second, there is the revenue that will be generated from the event. This includes ticket sales, advertising revenue, sponsorship deals, and other sources of income. Finally, there is the economic impact of the event. This includes the money that will be spent in the host city by fans, businesses, and other entities.

Read also: The Best Apps for Sports Lovers.

A Closer Look at the Costs of Super Bowl 2023

Attendees of Super Bowl 2023 are facing a record-breaking price tag. With 30-second commercials costing an estimated $7 million [1], a round-trip, first-class flight from New York to Phoenix costing around $300 each way [3], and hotel and food prices skyrocketing, the costs of attending this year’s Super Bowl can be astronomical.

For those not wanting to break the bank, there are several ways to save money. For example, booking a hotel room well in advance and looking for discounts on food and beverages can help keep costs down. Additionally, there are several streaming services that will allow you to watch the game at home, so you don’t have to worry about travel costs at all. Ultimately, attending the Super Bowl this year will be expensive, but with the right planning and budgeting, it is still possible to have a great time and enjoy the show.

References:

[1] What to Know about Super Bowl 2023 Commercials

[2] How Much a Super Bowl Ad Costs in 2023 … – NBC Los Angeles

[3] The insane math on what a Super Bowl 2023 trip costs

Ticket Prices for Super Bowl 2023

Super Bowl 57, which will be hosted in Phoenix, is set to be the most expensive Super Bowl yet. Data from TicketIQ indicates the average price tag for a ticket would be $8,837 [1], while the most expensive ticket available is $15,433 [1].

This is significantly higher than the cheapest game in history, Super Bowl 52 in Los Angeles, which had tickets averaging out to $4,366 [1]. Furthermore, the most expensive ticket for this game is $104,751.00 [2], and those looking for premium 2023 Super Bowl ticket packages can find them with exact seat locations and NFL verified tickets from On Location [3].

References:

[1] How much are Super Bowl tickets 2023? Here are the …

[2] Super Bowl 2023 Tickets – Best Price Guaranteed – TickPick

[3] Official 2023 Super Bowl Tickets | Super Bowl LVII in Arizona

Super Bowl 2023 Advertising Revenue

This year’s Super Bowl will feature a record number of ads, with more than 80 scheduled to air during the game. According to Mark Evans, executive vice president of ad sales for Fox Sports, a few of these ads have sold for over $7 million for a 30-second spot [1]. This is a significant increase from previous years, as Super Bowl LVI ads cost companies $6.5 million [2].

The total amount of ads for Super Bowl 2023 is expected to be the highest ever, and companies are expected to pay a record-breaking $7 million for a 30-second spot [3].

References:

[1] What is the cost of a 30-second Super Bowl 2023 commercial?

[2] How Much a Super Bowl Ad Costs in 2023 … – NBC Chicago

[3] How Much a Super Bowl Ad Costs in 2023 … – NBC Los Angeles

How Much Will Superbowl 2023 Make for the Host City?

The 2023 Super Bowl is expected to bring in approximately US$600 million for host state Arizona [1]. This is a large amount of money, but it is lower than the $720 million that the 2015 Super Bowl brought in [1]. The NFL and host committees claim that the Super Bowl brings between $300 to $500 million to host cities [3], but economists believe it brings between $30 to $130 million [3].

Host cities typically increase prices during the Super Bowl, but the profits are shared among the NFL, team owners, and shareholders, not local governments [3]. Glendale, Arizona lost $1 million hosting Super Bowl 42, and San Francisco lost $4.8 million hosting events leading up to Super Bowl 50 [3].

References:

[1] Super Bowl to bring US$600m to hosts Phoenix, says study

[2] As fans roll in, Arizona hosts embrace super-sized Super Bowl …

[3] Economist Says Hosting the Super Bowl Isn’t Worth the Cost

Super Bowl 2023 Sponsorship Deals

Apple Music has secured a major deal with the NFL, replacing longtime sponsor Pepsi as the Super Bowl halftime show sponsor for Super Bowl 57 in 2023. [1] The new deal is worth a reported $50 million a year. [3] Apple is looking to add NFL Sunday Ticket to its portfolio, giving it a major presence in the NFL. [2] The announcement was made Friday, with Apple hinting at sneak peeks of the performance via its social media channels.

The move is part of Apple’s ongoing battle with Spotify for music streaming dominance. [2] Being the main sponsor of the Super Bowl Halftime Show is a major coup for Apple Music, and is sure to help the company gain more attention and subscribers. [3] It’s a win-win situation for both the NFL and Apple Music, as the two look to capitalize on the immense popularity of the Super Bowl.

References:

[1] Why Apple is replacing Pepsi as Super Bowl halftime show …

[2] Apple Music displaces Pepsi as Super Bowl Halftime Show …

[3] Apple to Sponsor the Super Bowl Halftime Show

The Economic Impact

When it comes to the economic impact of Superbowl 2023, it is expected to be quite significant. The event is expected to generate around $500 million for the city of New Orleans, as well as create jobs and bring in additional money for local businesses.

Additionally, the event is expected to draw in a lot of tourists. This is due to the fact that New Orleans is a popular tourist destination and Superbowl 2023 will be a great opportunity for people to visit the city. These tourists will help to generate additional revenue for local businesses and help to boost the local economy.

The Superbowl 2023 Legacy

When it comes to the legacy of Superbowl 2023, it is expected to be quite significant. The event will bring in a lot of revenue for the city of New Orleans and help to create jobs and boost the local economy. Additionally, it will bring in a lot of tourists and create a positive image for the city.

Finally, the event will leave a lasting legacy on the city of New Orleans. It will be remembered for years to come and will be a great source of pride for the city. It will also be a great opportunity for businesses to capitalize on the event and increase their profits.

Bets on Super Bowl 2023

It’s time for Super Bowl LVII and bettors around the country are ready to place their bets on the matchup between the Philadelphia Eagles (-125) and the Kansas City Chiefs (+105). The Eagles have been the overall favorites to win the Super Bowl for the majority of the season, which is understandable given their 16-3 winning record entering the Big Game. [1]

Bettors can take advantage of the best legal US sportsbooks to get the latest odds and predictions for Super Bowl LVII. [2] With the right strategy, bettors can maximize their win potential. For example, bettors can place a straight bet on the moneyline odds or a parlay bet on the point spread and total score. [3] Additionally, sportsbooks usually offer welcome offers and bonus bets that can be utilized to make more informed bets.

References:

[1] Super Bowl Odds 2023: Chiefs Are Underdogs vs. Eagles

[2] Super Bowl Odds and Betting Lines 2023

[3] Super Bowl Odds 2023: Sportsbooks Favor Eagles Over Chiefs

Total of amount of bets for Super Bowl 2023

According to the American Gaming Association (AGA) [1], gambling on the 2023 Super Bowl is projected to reach a total of $16 billion in the US, which is more than double the amount from last year. With a record 50.4 million people expected to place their bets on the Super Bowl 57 matchup between the Chiefs and Eagles, it’s no surprise that the gaming industry is so committed to responsibly delivering world class entertainment.

When it comes to Super Bowl squares pools, Mike Tierney, a veteran sportswriter and NFL expert [3], has identified several strategies that can boost contestants’ chances of winning. He suggests buying boxes in a cluster or scattering them throughout the grid, as well as paying close attention to the rules of the pool organizer. Furthermore, owners should prefer boxes that correspond with the last digit of the score for each team [2], so that they can win with any scoring combination. Ultimately, the optimal Super Bowl squares strategy can be found at SportsLine [3].

References:

[1] Super Bowl 2023 Is Expected to Shatter Sports Betting Records

[2] How Much Money Will Be Bet On The Super Bowl in 2023?

[3] 2023 Super Bowl squares strategy: How to win … – CBS Sports

FAQs about Super Bowl 2023

When is the Super Bowl?

The Super Bowl is an annual championship game of the National Football League (NFL), usually held in early February. Super Bowl 2023 will take place on February 12, 2023, at State Farm Stadium in Glendale, Arizona, with kickoff time at 4:30pm (MST)

How many teams play in the Super Bowl?

The Super Bowl is a single-elimination tournament between two teams: the NFC champion and the AFC champion. The teams are determined by the results of the NFL Playoff system.

How long is the Super Bowl?

The Super Bowl typically lasts around four hours, including halftime and pregame ceremonies. The actual game time is usually around three hours.

How can I watch the Super Bowl?

The Super Bowl is broadcast on television networks worldwide. In the United States, it is broadcast on CBS, Fox, NBC, and ESPN. It can also be streamed online or through various streaming services such as Hulu, Sling TV, and YouTube TV.

Where is the Super Bowl held?

The location of the Super Bowl changes every year. The 2023 Super Bowl is scheduled to take place at State Farm Stadium in Glendale, Arizona.

Conclusion

Superbowl 2023 is sure to be an exciting event and it will leave a lasting legacy on the city of New Orleans. The financials behind the event are sure to be impressive, with ticket sales, advertising revenue, sponsorship deals, and other sources of income all helping to generate a significant amount of money for the city. Additionally, the event is sure to have a positive economic impact on the city and help to create jobs and bring in additional money for local businesses. All in all, Superbowl 2023 is sure to be an event that will be remembered for years to come.

James Albert

James Albert

James Albert is a personal-finance analyst for FintechZoom and is based in New York. Contact: [email protected]

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